At Nomensa, we deliver user experience design solutions. Our blog, Humanising Technology is where we discuss our thoughts, ideas and solutions on user experience, web accessibility and web design.

Latest industry insight

8th May 2012 by tblass | Nomensa thinks

Grab a cup of tea and take a few minutes to read our thoughts on this month’s news from the industry…

How to make a behaviour changing campaign

3rd May 2012 by James Coston | User Experience

So how do you change the behaviour of the masses through a website? Well, through social engagement! It’s not just how well you formulate or present your argument. It’s not just about design. It’s about encouraging behaviour of the masses to follow the grain of change. And it starts before a wireframe, before an IA development or even a basic sketch. It starts with the campaign concept. The idea.

Researching meaning: making sense of behaviour

27th April 2012 by Simon Norris | Simon says

Most of our decisions on a daily basis will be driven by some sort of emotional factor rather than thinking or reason. We process more than 11 million pieces of sensory information every second. We can only attend to about 40 of those but the rest is not disregarded – it’s processed. As interaction designers we need to learn to dive below the surface and uncover the factors that will help us design deeper meaning.

Latest industry insight

3rd April 2012 by tblass | Nomensa thinks

Nomensa’s thoughts on the latest news from the industry.

Strategy for handling legacy PDF accessibility

9th March 2012 by Léonie Watson | Web Accessibility

The web is saturated with Portable Document Format (PDF) files. For more than 20 years PDF has been the Defacto standard for print documents on the web. PDF files are also notorious for their lack of accessibility. With legacy PDFs running into the thousands on many websites, just how can you tackle the job of making them accessible?

Latest industry insight

5th March 2012 by tblass | Nomensa thinks

Nomensa’s thoughts on the latest news from the industry.

Is there a need for a professional accessibility society?

29th February 2012 by Léonie Watson | Nomensa thinks

Is there a need for a professional accessibility society? This is the question being discussed by the accessibility cognoscenti.

Alluring Layouts – drawing and capturing attention

9th February 2012 by Gemma Savagar | User Experience

Delve into the instinctive effect of similarity and how to break it to draw users into your design.