The meaning dimensionThis is the second article in a series I’m writing about meaning. In my previous article I introduced the critical importance of designing for meaning and how it can be applied to help us deliver a superior user experience. Essentially, by focusing on meaning we are centering on the many significant psychological factors that motivate us and engage us at an emotional level.
Meaning is everything so let’s design for it!Meaning is as important as the oxygen we need to breathe or the water we need for cellular life to function. It is essential and defines our very humanity and without it we are totally lost because life feels meaningless without it! Our uniqueness as a conscious animal – our ability to question, to consider, and to know represents the very foundation on which our own humanity is defined! Nothing can be more important than meaning and nothing will ever be more important for any of us, anywhere: meaning is everything!
The resurgence of inclusive designIn recent years we have witnessed a resurgence in the Inclusive design approach. This is partly due to the rise in web accessibility and how it helps to ensure a great user experience is delivered to everyone. However, inclusive design is far from new approach but every designer should be practicing it!
Designing a digital world without barriersThe digital world should be totally accessible to everyone. Whilst digital technology has improved we still need to embrace accessibility unequivocally so every single one of us can share, belong and collaborate. Web accessibility represents digital evolution and every single organisation should be aiming to deliver a barrier-free experience: this is the humanising technology way!
Technology is not the solution!Sometimes, we place far too much importance on the advent of new technology. In fact, technology has not been the ‘difference’ people expect for quite a while. Defining and refining your customer experience and how you want your customers to feel about your brand is the only real differentiator. The best person to help you manage and deliver a great customer experience is the CXO – The Customer Experience Officer. Does your organisation have a CXO? If it doesn’t it should have!
WorldCard Mobile App ReviewIf like me you are a ‘collector’ of business cards and have a constantly growing collection, keeping them all together in an app makes a lot sense. In fact, business cards are still a common method for sharing details, so the hassle of storing and finding them can be removed with this app. Therefore, having the details available in your phone is very useful because this is the most obvious place to keep them!
Who should have the last word?In a recent article from the Timesonline aptly named Gordon Brown silences YouTube critics by disabling viewer comments the issue of comment disabling was again brought to my attention. So, after some further reading I came across an article on the Web Worker Daily by Georgina Laidlaw that tackles the subject intelligently.
Your feedback is important to us!How many times have you visited a site for the very first time only to be presented with an annoying pop-up that asks you to complete a survey about the site you have only just visited?!
