Insights

Download our most recent reports and presentations here!

  • Creating the perfect donation experience

    In a climate where the total amount of charitable giving remained static in 2011 and Government funding is expected to fall by £2.8bn between 2011 and 2016, charities need to work harder to maintain and increase giving. Online donating is an area with huge potential to improve current performance.

  • How usability can improve your website

    Nomensa's Principle UX Consultant, Juliet Richardson delivered this presentation at our World Usability Day event in November 2010. The presentation focuses on how good usability will improve your website, delivering a great user experience and encourage your users to return.

  • Implementing a great accessibility strategy

    Nomensa's Director of Accessibility and Web Development, Léonie Watson delivers a presentation advising how an effective accessibility strategy can be implemented into your organisation.

  • Release your accessibility potential

    This whitepaper investigates the level of accessibility provided online by the UK’s top ten retailers. We found that none of the retailers included in the research are achieving the bare minimum and as a result are missing out on huge potential revenue.

  • Why is Web Accessibility Important

    Nomensa's Director of Accessibility and Web Development, Léonie Watson gave this presentation at our charity UX event in April 2011. Léonie explains the importance of ensuring your website is accessible and the benefits it will have to your organisation.

  • Delivering an Engaging User Experience

    A presentation given by Nomensa's CEO, Simon Norris. Simon explains the process of Nomensa’s core service, user experience design. He also explains the importance of gathering both internal and external stakeholder views before the design process begins.

  • Investigation into the accessibility of travel company websites

    Our latest piece of accessibility research identifies Ryanair as the worst travel company for providing their customers online with an accessible experience. Find out in our latest report how the UK top ten travel companies fared against WCAG 2.0.

  • Designing the perfect donation process: Part 1

    Research has shown that 47% of people visiting a website intending to make a donation, don’t get to the end of the process. This whitepaper presents the first steps to identifying the key factors that guarantee visitors to your site complete their journey and become donors.

  • BS 8878 Presentation

    Download the PDF of our slides from our presentation with Sky at the launch of the BS 8878 Web Accessibility standard on Tuesday 7th December 2010 at the Royal College of Medicine. Presented by Léonie Watson, Director of Accessibility at Nomensa and Ben Brown, Responsibility Manager at BSkyB the talk focused on the recent collaboration between Sky and Nomensa.

  • Trust in the checkout

    This report reviews the checkout processes of ten of the top online retailers in the UK. Looking at three aspects - efficiency, emotional engagement and user experience design - we found that very few are getting it all right.

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