The Usability & Accessibility Working Group (UA-WG) today announced that they have re-branded as the Association of Accessibility Professionals (AAP). They have also launched a new website at http://www.accessibility-professionals.org, to reflect the new name.

Visitors to the web site will be able to access a comprehensive set of accessibility and usability articles, in addition to information on the AAP. The website will also contain information about the accessibility accreditation scheme that the AAP will be launching in the near future.

The re-brand was announced as the board of the group decided that the group’s focus should be solely on promoting accessibility. The group boasts scientists, academics, and industry professionals among its members. The AAP is a non-profit organisation that has no vested interests and is vendor-neutral.

Léonie Watson, Chair-person for the AAP, was a creative designer and programmer who went from 20:20 vision to absolute blindness.

Since the evolution of the Disability Discrimination Act, web usability and accessibility have become hot issues.

I am very encouraged by the commitment of people that obviously have a real passion for these issues.

We already have some interesting initiatives to consider that could make a significant difference.

The first initiative the AAP is looking to promote is the first ever accessibility accreditation scheme for suppliers of web design services. The accreditation will enable the digital industry to identify qualified suppliers in what is a legally essential requirement for all organisations on the web. It will include education elements, a continuous self-assessment facility and a formal accreditation process.

About Nomensa

Established in 2001, Nomensa is the digital agency which specialises in perfecting online user experience.  It combines usability, accessibility and strong web development skills to help public and private sector clients develop online strategies, be more inclusive and accountable.

Nomensa has a research based methodology that put people at the centre of its activities.  Everything it does focuses on understanding the experience people have when using technology.

Nomensa works with FTSE 250 companies, Central Government Departments, Local Authorities and Councils, and leading Universities, as well as several other organisations in the finance, IT and charity sectors.