9 October 2007

Classifieds search engine Oodle has launched a price guide for classifieds that will be regularly updated to helps consumers better understand pricing trends and find hidden bargains for used cars and property.

Usually, classified listings are spread across hundreds of sites with widespread differences in asking price – even across the same product. However The 'Oodle Index' is set to revolutionise the listings and is designed to assist those looking to buy or rent property to find averages prices along with the amount of properties for sale or rent in any given area.

For example, according to Oodle Index, a 2005 BMW 3-series in good condition with 30,000 miles on the clock in London will cost you £19,257.  The same car in Birmingham will cost £16,500, and in Edinburgh, it will cost £23,513 – 42% higher with a price difference of £7,013.

Oodle will then allow searches can be further refined depending on neighbourhood and by the number of bedrooms and bathrooms.  

Duncan Dunlop, Oodle UK General Manager, said:

The British consumer is already savvy to the benefits of comparing pricing over the Internet, but when browsing online classifieds they typically have to spend a lot of time up-front to understand reasonable pricing for their purchase or sale. With the Oodle Index, anyone can easily compare prices at the touch of a button. We aim to make online classified shopping more transparent to the consumer so that they can get the best deal possible.



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