7 December 2007
Nintendo’s award winning flagship console was the most searched for product by UK shoppers during November, according to Internet statistics body Hitwise.
The Nintendo Wii’s searches out performed Apple’s ipod 13 to 1, and it had twice as many searches for ‘wii’ as for both ‘ipod’ and ‘iphone’.
With shortages of the popular console expected throughout the festive period in the UK, the volume of searches for ‘nintendo wii’ has increased 158% since November 2006, while searches for ‘wii’ have increased by 278%.
Top 10 product searches sending traffic to the Hitwise Shopping and Classified category, two weeks ending 1st December 2007, based on UK Internet usage.
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