Structure the information on your website in a clear and intuitive way.
Your website's structure is a key to your site's success. Users must be able to find the information they need quickly and easily to enable them to have a good user experience.
A poor structure can frustrate users who are trying to achieve their online goals, who may subsequently go elsewhere having inevitable consequences on user happiness and therefore business success.
The Information Architecture service has three parts:
- Research sessions conducted with people from your target audience;
- Evaluation of the user sessions, determining intuitive and effective structures for the site;
- Nomensa can also advise on search, metadata and navigation strategies that will help your users find what they need quickly and easily.
The Results
A set of detailed diagrams will show the improved structure for your site, and a report will provide both an analysis of the users' results and guidelines for adding new information to the structure in the future.
Please contact us to find out more, including how this service can best integrate with your website development project.
