All posts by Ana Crespo

The Internet of Things: 5 ways to deliver killer UX in 2017

Published
27th March 2017
by 
Ana Crespo
Category:
The Internet of Things: 5 ways to deliver killer UX in 2017

The popularity of The Internet of Things has soared over the last couple of years. If you are considering producing a connected device, how can you be sure it will actually be useful?

UX is brand experience

Published
7th September 2016
by 
Ana Crespo
Category:
UX is brand experience

A few months ago, a friend was planning to catch a plane to visit London. We were on the phone, discussing her arrival as she tried to check-in online.

“The airline redesigned its website, it’s beautiful, but I can’t find where to do the check-in online”, she complained.

UX Design - 5 Reasons to use Paper Prototypes

Published
15th December 2015
by 
Ana Crespo
Category:
UX Design - 5 Reasons to use Paper Prototypes

Paper prototypes are an excellent and cheap tool to get feedback on early designs, but they are not as popular as other UX techniques. Ana Crespo explores why, how and when to sue them in a project.

Unicorns, Hippos, Accessibility and UX Strategy - Interact London Day One

Published
27th October 2015
by 
Ana Crespo
Category:
Unicorns, Hippos, Accessibility and UX Strategy - Interact London Day One

Lanyards at UX conference Interact London

 

Interact London 2015 was a huge success with speakers and delegates from around the world joining us to discuss user experience design in the prestigious British Museum. Across two knowledge filled days we asked one of our UX colleagues, Ana Crespo to share with us her thoughts and observations of the event and here is her account of Day One.

Infinite scrolling is probably not a good idea for your website

Published
27th May 2015
by 
Ana Crespo
Category:
Infinite scrolling is probably not a good idea for your website

What do Facebook and Time.com have in common? Despite having very different purposes -the former a social media site and the latter a renowned magazine- both incorporated infinite scrolling in their designs. Find out why it may not be a good idea to incorporate this into your website.