Charlie Martin - Lead Experience Strategist - explores what UX Strategy is and how you can formulate a strategy to differentiate you from competitors.
All posts by Charlie Martin
UX Design - Moving to Maturity: Listen, Learn, Respond
Principal UX Consultant, Charlie Martin discusses how you can apply the principle of ‘Listen, Learn, Respond’ to help avoid the disconnect between an organisation and its users.
Design culture - Agency versus client side
Principal UX Consultant, Charlie Martin, shares his top eight observations having made the switch from client to agency side when joining Nomensa in 2016.
Blockchain – a future design currency?
In this article, Charlie Martin, Principal UX Consultant at Nomensa, delves into 'blockchain' - what it is, it's potential usefulness for end users and how we might design for it in the future.
Show Me the Money: Making Digital Tangible
Three years ago, I was asked a simple question by one of the Executive Directors at a leading UK Financial Services brand: “How can we make digital, tangible?” - If I had a time machine, I would love to be able to go back to that moment in 2013 when I was asked the original question and respond as I have in this article.