All posts by Lauren Ellis

Content strategy: Beware the chatty tone of voice

Published
9th October 2019
by 
Lauren Ellis
Category:
Content strategy: Beware the chatty tone of voice

From overbearing tone of voices to puns appearing in T&Cs, Lauren Ellis, a copywriter at Nomensa, asks: since when (and why) does every brand and their dog want to be her best buddy?