All posts for "UX Research" category

Why you should do UX research internationally

Published
26th April 2017
by 
Jorrit van Hertum
Category:
Why you should do UX research internationally

It's well worth doing user research when rolling out a product to other countries to ensure that your product will be successful worldwide. But how can you keep costs down and get the most from the research?

UX Design is not a Desk Job

Published
23rd May 2016
by 
Aled Evans
Category:
UX Design is not a Desk Job

Aled, one of our Senior UX Consultants spent a day riding in an ambulance as part of a UK-wide service UX design project. Here are his thoughts.

Are Focus Groups a Useful Research Technique in UX?

Published
25th February 2016
by 
Juliet Richardson
Category:
Are Focus Groups a Useful Research Technique in UX?

We occasionally receive UX briefs requesting focus groups as a technique for researching and evaluating all sorts of UX-related questions. But, in common with many others, we believe that focus groups are not a valid method for use within UX. Juliet Richardson explains why...

Take part in our interview and claim a FREE £20 Amazon voucher

Published
10th August 2015
by 
Henry Carroll
Category:
Take part in our interview and claim a FREE £20 Amazon voucher

We're on the lookout for certain people to take part in phone interviews for some research we're conducting. These interviews could last up to an hour and will involve answering questions about opinions and experiences around receiving healthcare abroad. We'll even reward you for your time with a £20 Amazon voucher (or your country’s equivalent currency value if you live outside the UK)!

UX research, selecting the right method

Published
20th January 2015
by 
Juliet Richardson
Category:
UX research, selecting the right method

The other day a colleague asked, “what is the difference between qualitative and quantitative user research?” This is typically answered by saying that one gives you numbers; the other gives you more in-depth insight.

It sparked a bit of a debate. Is it that easy, and is that the whole story?