How to disrupt your competitors with a superior UX Strategy
- Henry Carroll
Nomensa's CEO and Founder, Simon Norris and Strategic UX Consultant, Alex Metcalf hosted a webinar in November 2017 exploring how the likes of Uber, Airbnb and Spotify are adopting UX strategies to deliver superior experiences in their quest for market differentiation and leadership.
For a modern business to survive, let alone thrive, it must balance between the two effects of disruption: acting as the nimble disruptor, and staving of disruption from all angles. Both goals are most easily accomplished when a business enjoys a clear differentiator that can be promoted and protected in the long term. One such differentiator which has seen many businesses thrive is experience. In this video Simon and Alex as they reveal how you can harness the power of experience to stay ahead of the disruption curve and learn how the likes of Uber, Airbnb and Spotify are delivering superior experiences in their quest for market differentiation and leadership.
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We believe that creating groundbreaking experiences that make measurable differences in the way people live takes a special type of collaboration. Our team designs impactful experiences by leaning on the variety of capabilities and expertise within Nomensa to ensure our solution is bespoke to your needs. We believe collaboration is key, let’s work together.