Let’s talk about illustration

Published
7th June 2018
by 
Emily Trotter
Category:
Let’s talk about illustration

Emily Trotter - UX Designer - looks at how illustration is more than just decoration: it's a communication tool, a reward, a means of providing or developing understanding, a way to deepen relationships and guide individuals through experiences. And that’s just the tip of the illustration iceberg.

Seeing Differently - Asking ‘What if?’ to power thinking

Published
6th June 2018
by 
Tim Blass
Category:
Seeing Differently - Asking ‘What if?’ to power thinking

Asking ‘What if’ expresses our intolerance to accept the status-quo and our intent to approach challenges and opportunities from a different perspective. In this article, Tim Blass - Principal UX Consultant - looks at why your organisation’s future success rests as much in your users’ hands as anyone else’s.

UX Design: What is a user-focused design system?

Published
23rd May 2018
by 
Owen Lord
Category:
UX Design: What is a user-focused design system?

A design system is often presented in the form of styles, patterns, guidelines and principles. In this article, Owen Lord, UX Designer, looks in more detail at what a design system is and how to build one.

UX Strategy: Purpose, Value and Digital Impact - A Framework

Published
11th April 2018
by 
Tim Dixon
Category:
UX Strategy: Purpose, Value and Digital Impact - A Framework

Dr Tim Dixon, Senior UX Consultant, has been developing a strategic UX impact assessment approach since joining Nomensa a year ago. In this article, he considers how purpose, value and impact are closely linked, from an individual basis to society as a whole.

UX Design: Five ways to improve your online checkout process

Published
28th March 2018
by 
Robin Nash
Category:
UX Design: Five ways to improve your online checkout process

Recent research has revealed that the estimated customer dropout rate the online checkout is a staggering 70%. In this article Robin Nash, one of our UX Consultants, looks at common reasons for customer drop-off and how these can be avoided.

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