All posts for "cross channel" tag

2014 and the shift to digital first

Published
10th December 2013
by 
Jason Hobbs
Category:
2014 and the shift to digital first

The shift into a new phase of ‘digital’ is well known to designers, technologists and most businesses. From Mobile First, to Big Data, Cloud Computing and the Internet of Things, the data carried via digital channels is more pervasive than ever.

Cross-Channel Design: A Primer

Published
11th September 2013
by 
Simon Norris
Category:
Cross-Channel Design: A Primer

We can no longer think of a computer as something that just sits on our desk at work or at home. There are computers all around us, literally. In fact, in most situations where there are groups of people there are likely to be more computers than people and this is only 2013. Imagine the situation in 2018 and beyond?

This article is a primer for people that want to gain an overview of cross-channel design. It will also address its impact on the ways we need to think and act in this new era where the digital-physical relationship is becoming increasingly blurred.

A Responsive Web Design primer

Published
4th July 2013
by 
Simon Norris
Category:
A Responsive Web Design primer

In less than 2 years responsive web design (RWD) has become a digital design trend.

If you think the number of devices that needs to be considered is mind-boggling in 2013 this is likely to be insignificant to the potential ways we will use information (and screens) in the future. This makes the whole RWD approach very practical and those who have embraced it are building a platform that will allow future devices.

Making Sense of the Cross Channel Experience

Published
19th July 2012
by 
Jon Fisher
Category:
Making Sense of the Cross Channel Experience

More and more in recent years we are being asked to consider wider design problems than simply websites. The long predicted age of ubiquitous computing is fast approaching (or is already here). The layers of information are continuously building up and a method of representing them is now more important than ever.

In this post I share some thoughts for helping users form a consistent conceptualisation of a system. The aim being to design more meaningful cross channel experiences for users, irrespective of their chosen method of interaction.