All posts for "psychology" tag

Researching meaning: making sense of behaviour

Published
27th April 2012
by 
Simon Norris
Category:
Researching meaning: making sense of behaviour

Most of our decisions on a daily basis will be driven by some sort of emotional factor rather than thinking or reason. We process more than 11 million pieces of sensory information every second. We can only attend to about 40 of those but the rest is not disregarded - it's processed. As interaction designers we need to learn to dive below the surface and uncover the factors that will help us design deeper meaning.

How to increase online charity donations

Published
1st February 2012
by 
Simon Norris and Juliet Richardson
Category:
How to increase online charity donations

Why should you thank your online donors? After all once they’ve completed the transaction, surely it doesn’t matter what you do then? Having viewed the Thank you pages on a number of different charity websites, it seems as though many charities are taking this attitude.

An introduction to inclusive design

Published
20th October 2011
by 
Mike Harris
Category:
An introduction to inclusive design

A lot of research goes into understanding how physical disabilities (e.g. blindness) affect users online and how support technologies can help. However many people suffer from psychological disorders or learning difficulties which greatly affect their experiences online, and comparatively little research and development has gone into understanding and designing for these issues.

Good UX Design is Invisible

Published
17th March 2011
by 
Simon Norris
Category:
Good UX Design is Invisible

Design is a very complex subject and it has many definitions but one I particularly like is ‘to plan and fashion artistically or skillfully’ (dictionary.com). Design is a highly skillful activity and requires dedication and creativity. Good design is a process and one that is made up of many elements. It is the successful combination of elements that deliver a great design that make it compelling, engaging and ultimately, invisible.

Change how clients think about design

Published
20th October 2010
by 
Alastair Campbell
Category:
Change how clients think about design

Many of us have been in a situation where you put a design in front of a client and cursed the feedback (afterwards). Even with the best preparation, the best design, the sort of feedback you get can vary wildly and it often feels like you have to go back to the drawing board.

If you toil away in private and plonk the design down in front of them with a "Wadda ya think?", things are likely to go down hill, here's why.

Humanising Technology

Published
4th February 2010
by 
Simon Norris
Category:
Humanising Technology

The Nomensa design philosophy and our commitment to making the web a better and more intuitive place for all of us.