Stephen Hawking, in writing the introduction to “A Brief History of Time” reported the long-standing folk rule about science writing for lay audiences: Sales cut in half for every equation he introduced in his book. Two things about that: A) I can’t find any authoritative source for the original notion and 2) what does that mean for this article when the title is an equation?
All posts for "user experience" tag
UX Design is not a Desk Job
Aled, one of our Senior UX Consultants spent a day riding in an ambulance as part of a UK-wide service UX design project. Here are his thoughts.
Pop in to Nomensa’s One-Day UX Surgery on Thursday 12 May
In celebration of Digital Bristol Week, we are opening the doors of our Bristol office on the afternoon of Thursday 12 May for a special one-off UX surgery, open to all.
Talking Psych to Non-Psychologists – Part 2
I describe my job in many different ways depending on the situation – though I often use the words applied psychology. ‘Applying’ a subject typically means using the core body of knowledge to inform another area of work and life, rather than extending that body of knowledge itself. In part 2 of this blog, Mike Harris explains how we can better communicate psychology so people feel confident with complex concepts.
UX Strategy is Hitting its Stride
Simon Norris explains how a successful UX strategy and the resulting high level of UX maturity can help a business protect from digital disruption whilst gaining a competitive advantage and providing both consumer and business value.
Talking Psych to Non-Psychologists - Part 1
Psychology is a crucial discipline for all UX people – whether they started there or discovered it via other routes. However, it may come as a surprise, but not everyone spends all day philosophising on how the mind works. These ‘non-psychologists’ actually have other things that they think about. Who knew?! So for all fellow psychologists out there (and everyone else - please apply this to whatever your domain expertise is) if you find yourself starting to boulder on about ‘choice paralysis’ to a room full of furrowed brows and wandering eyes, please read the following advice...
Interact London 2016 - Call for speakers
Applications are now open to those wishing to speak and host workshops at Interact London 2016.
UX Conference: Collaborate Bristol 2015 - Jazzing up your collaboration
On 13 November, 200 of the finest digital minds in the South West descended on Bristol's iconic Arnolfini for a day of talks delivered by some of the leading minds from the UK and USA's creative industries. As a relatively new employee here at Nomensa and someone who is always eager to further my knowledge, I went along to see what all the fuss was about...
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