All posts for "UX Strategy" tag

UX research - How to select the right method

Published
20th January 2015
by 
Juliet Richardson
Category:
UX research - How to select the right method

The other day a colleague asked, “what is the difference between qualitative and quantitative user research?” This is typically answered by saying that one gives you numbers; the other gives you more in-depth insight.

It sparked a bit of a debate. Is it that easy, and is that the whole story?

Content strategy in UX – beyond the wireframe

Published
14th August 2014
by 
Juliet Richardson
Category:
Content strategy in UX – beyond the wireframe

As UX professionals, one of our most common deliverables is the humble wireframe. The wireframe is a great way of specifying the layout and interactions of a digital product. It allows you to fine tune and test things early in the design lifecycle, avoiding costly mistakes.