Should we ignore the 0.3% of site visitors that use Internet Explorer 6? Or should we provide a fairly basic, yet functional experience? Matt Lawson explains how at Nomensa, we can create functional sites for all, no matter which OS, browser or device.
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UX Research with Google Analytics
Web analytics don't tell me why
Web analytics involves collecting and analysing a number of metrics to better understand the user experience offered by a website.
For example, by using services such as Google Analytics it is possible to collect information on how long people spend on the website, how many people leave the website instantly, which websites people arrive from and where people are dropping out in key user journeys.