Whitepapers

Making travel websites accessible for everyone

Booking holidays should be exciting, but the process can be stressful for those with disabilities because many common features on travel sites are not accessible.

Browsing and booking a holiday needs to be as accessible as the accommodation that is booked. To meet industry standards and the needs of all your users, it’s essential you guide them as best as you possibly can throughout every stage of their journey.

In 'Making travel websites accessible for everyone', Amani Ali - Accessibility Consultant - takes a look at three main features on travel websites that would benefit from accessibility enhancements: date pickers, accommodation selection and filters. 

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Journeys with Unicorns

Journeys with Unicorns: Excellence in User Experience' takes a look at what makes the likes of Airbnb, Spotify and Uber so successful.
 
In this paper, Simon Norris and Alex Metcalf reveal six characteristics and associated perspectives on how some of the famous unicorns are delivering superior UX in their quest for market differentiation and leadership. 

Download Journeys with Unicorns whitepaper