How to Achieve Customer Focus
- Simon Norris &
- Alex Metcalf
Businesses are always looking to provide greater value to their customers, as well as achieving greater profitability and market differentiation.
One modern approach to this is a relentless commitment to customer experience (CX). CX is the perception customers have about interacting with a business.
In Achieving Customer Focus, Simon Norris and Alex Metcalf look at the three commercial benefits of customer focus and provide an overview of the business transformation required to achieve it.
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We believe that creating groundbreaking experiences that make measurable differences in the way people live takes a special type of collaboration. Our team designs impactful experiences by leaning on the variety of capabilities and expertise within Nomensa to ensure our solution is bespoke to your needs. We believe collaboration is key, let’s work together.