In our modern world, poor Customer Experience (CX) is a big business problem.
Gartner predicted that by 2020 more than 80% of businesses will compete on the basis of CX, and Forrester research shows that across the market CX leaders significantly outperform CX laggards.
But where do you start with improving your CX delivery? How do you know if your company is organisationally, culturally, and operationally ready to deliver excellent CX?
Simon Norris - Nomensa's Founder & CEO - and Alex Metcalf - UX Consultant - explore in this whitepaper.
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Simon Norris: Founder and CEO, Nomensa
Alex Metcalf: UX Consultant, Nomensa