Blog articles

Five tips for collaborative remote working

Published
26th March 2020
by 
Lauren Ellis
Category:
Five tips for collaborative remote working

Now, more than ever, it's important to reach out, work together and be human. That's why we've collated some of Team Nomensa's best tips for maintaining effective collaboration while working remotely.

Is your business suffering from experience drag?

Published
27th January 2020
by 
Alex Metcalf and Simon Norris
Category:
Is your business suffering from experience drag?

Experience drag is a long-term build-up of poor UX design and management decisions that drag you back when you try to create great digital experiences. Simon Norris and Alex Metcalf explore the antidote.

What's the value of prototyping in UX design?

Published
9th January 2020
by 
Oliver Rouse
Category:
What's the value of prototyping in UX design?

Oliver Rouse, UX Consultant, explores the value of prototypes in UX design, sharing examples of different formats and how these can work for you.

Why are personas so important in UX design?

Published
12th December 2019
by 
Lauren Ellis
Category:
Why are personas so important in UX design?

Lauren Ellis, copywriter, explores how personas are used in UX design as archetypal characters who represent the needs, ambitions, goals and behaviours of a particular user segment.

The Customer Focus Canvas: A free tool for improving your organisation’s customer focus

Published
12th November 2019
by 
Simon Norris and Alex Metcalf
Category:
The Customer Focus Canvas: A free tool for improving your organisation’s customer focus

What does customer focus look like in practice and how do you elevate your organisation from your current level of customer focus to a new level of excellence? Simon Norris and Alex Metcalf explore through their recently developed Customer Focus Canvas.